Hans Beckhoff: Recipe for success against crises and pressure from China

Interview Series "Hidden Champions" "Capitalism Produces Crises Every Seven Years"

2026-04-15 The interview was conducted by Melanie Krauß | Translated by AI 5 min Reading Time

Managing Director Hans Beckhoff reveals his recipe for success in dealing with crises and competing with China in the interview.

Hans Beckhoff is the founder, managing director and shareholder of Beckhoff Automation GmbH & Co. KG. He founded the company immediately after studying physics at the Technical University of Berlin and the University of Münster. Beckhoff can look back on over 45 years of experience in automation technology and holds numerous patents.(Image: Beckhoff Automation) — Hans Beckhoff is the founder, managing director and shareholder of Beckhoff Automation GmbH & Co. KG. He founded the company immediately after studying physics at the Technical University of Berlin and the University of Münster. Beckhoff can look back on over 45 years of experience in automation technology and holds numerous patents.
(Image: Beckhoff Automation)

Mr. Beckhoff, "Hidden Champion"—what does this term mean to you, and do you see Beckhoff as such?

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