Marelli & Microchip: ASA Motion Link, an Open Display Standard

Electronics Marelli and Microchip Showcase Open Display Standard

2026-09-03 By Sven Prawitz| Translated by AI 1 min Reading Time

Marelli and Microchip have developed a technology that transmits graphics and video from the vehicle's central computer to displays via the open standard ASA Motion Link.

A new technology from Marelli and Microchip transmits graphics and video content from the vehicle's central computer directly to the vehicle's displays.(Source: Marelli / KI-generiert) — A new technology from Marelli and Microchip transmits graphics and video content from the vehicle's central computer directly to the vehicle's displays.
(Source: Marelli / KI-generiert)

Automotive supplier Marelli and semiconductor manufacturer Microchip Technology have unveiled a joint solution that enables graphics and video content to be transmitted directly from the vehicle’s central computer to the vehicle’s displays. The solution is based on ASA Motion Link (ASA-ML), an open standard for automotive video transmission. The demonstrated prototype is designed to help automakers simplify display architectures, reduce system costs, and increase flexibility in supplier selection.

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