Cyber Resilience Act: Cybersecurity as a selling point

Cybersecurity at Field Level From Cost Driver to Selling Point

2026-06-15 A guest post by Philipp Jauch, Industry Market Manager Industrial Automation, Moxa Europe | Translated by AI 5 min Reading Time

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Cybersecurity at the field level has shifted from a cost driver to a selling point with the Cyber Resilience Act (CRA). A secure machine does not necessarily have to be significantly more expensive.

Moxa's smart switches combine support for common industrial protocols such as Profinet, Modbus, and EtherNet/IP with easy integration and advanced security features.(Image: Moxa) — Moxa's smart switches combine support for common industrial protocols such as Profinet, Modbus, and EtherNet/IP with easy integration and advanced security features.
(Image: Moxa)

Cybersecurity at the field level has not been the top priority when purchasing a machine in recent years. Instead, manufacturing focuses on production capabilities as well as machine and system availability. At the same time, the machinery industry has been under cost pressure for years. According to the consulting firm Horváth, the margin fell from approximately 40 percent in 2024 to about 32 percent in 2025.

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