Smart brand outlook: New models and the return of the Fortwo

Brand outlook Smart: After big comes small

2025-01-23 From sp-x | Translated by AI 3 min Reading Time

Smart is growing, both in terms of model diversity and dimensions. But the brand is also reflecting on its origins. A successor to the electric Fortwo is in the starting blocks.

This year, Smart will initially expand its range upwards with the new #5.(Image: Smart) — This year, Smart will initially expand its range upwards with the new #5.
(Image: Smart)

The industry has become accustomed to the fact that the Smart car brand in its current form no longer has anything to do with its origins and—at least for the time being—is no longer geared towards small cars. But certainly not those well over a million customers in Europe who have come to love the two-seater Fortwo during its more than twenty years of production. They know: No car is more suitable for urban driving, especially when it is electrically powered.

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Date: 08.12.2025

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