Pirelli partners with RIDEsense: Virtual sensors

Virtual sensors Pirelli Joins Italian Start-Up RIDEsense

2026-07-06 By Sven Prawitz | Translated by AI 1 min Reading Time

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Pirelli joins RIDEsense. The start-up's expertise is set to expand the tire manufacturer's Cyber Tyre technology with virtual sensors.

With Cyber Tyre, Pirelli aims to offer a portfolio of features for assistance systems.(Image: Pirelli) — With Cyber Tyre, Pirelli aims to offer a portfolio of features for assistance systems.
(Image: Pirelli)

Pirelli has entered into an agreement with the Italian start-up "RIDEsense." The tire manufacturer acquires a 24.99 percent stake in the company, which originated from the University of Naples Federico II and the Mega-Ride group. The agreement also includes an option allowing Pirelli to increase its stake to up to 100 percent in the future.

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