Siemens at CES 2025 Innovations in the fields of industrial AI and digital twin

From Siemens | Translated by AI 5 min Reading Time

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Siemens brings industrial artificial intelligence (AI) directly to the factory floor, enabling secure access to large language models.

Peter Körte, Member of the Managing Board of Siemens AG, Chief Technology Officer and Chief Strategy Officer, at CES 2025 in Las Vegas.(Image: Siemens)
Peter Körte, Member of the Managing Board of Siemens AG, Chief Technology Officer and Chief Strategy Officer, at CES 2025 in Las Vegas.
(Image: Siemens)

At CES 2025, the world's leading technology trade show, Siemens presents its vision for the future. As a world-leading provider of industrial software, Siemens demonstrates how data, artificial intelligence, and software-defined automation converge. These technologies enable unprecedented flexibility, optimization, and continuous improvement across all industries worldwide. Companies of all sizes can benefit from this and will be empowered to make bold leaps in innovation.

With the new Siemens Industrial Copilot for Operations, Siemens brings industrial AI directly to the shop floor. This allows AI applications to be run as close to the machines as possible. It enables real-time decision-making for plant operators and maintenance engineers, increases productivity and operational efficiency, and minimizes downtime. The Siemens Industrial Copilot ecosystem is continuously evolving to provide advanced AI capabilities across the entire industrial value chain, offering solutions in areas such as discrete and process manufacturing, infrastructure, and mobility. This suite of copilots fosters seamless collaboration between humans and machines at all experience levels, helping to reduce development times and accelerate innovation cycles. The Siemens Industrial Copilot is integrated into the Industrial Edge ecosystem, which has been enhanced with AI to deploy, operate, and manage AI models in the production environment.

"Industrial AI is a turning point with massive, positive impacts on the real world—and that across all industries. It enables us to efficiently utilize the vast amounts of data generated in industrial environments and turn them into valuable insights that create immediate business value. We are expanding the Siemens Xcelerator portfolio with new industrial AI capabilities so that our customers can remain competitive, resilient, and sustainable in an increasingly complex world," said Peter Körte, member of the Siemens AG Managing Board, Chief Technology Officer, and Chief Strategy Officer.

JetZero relies on the Siemens Xcelerator platform

During the Siemens press conference at CES 2025, Siemens and the innovative aviation startup JetZero presented their plans to develop and produce a groundbreaking blended-wing aircraft. This forward-thinking concept is expected to increase fuel efficiency by 50 percent and significantly reduce noise emissions. To realize this project, JetZero will use the open, digital business platform Siemens Xcelerator to design, manufacture, and operate the new aircraft.

JetZero plans to build a new plant in the USA: the "Factory of the Future." There, Siemens' automation hardware, software, and services will be closely integrated. With this, JetZero aims to realize its ambitious vision to electrify, automate, and digitize both the aircraft itself and its production. The JetZero aircraft and associated manufacturing processes will be virtually simulated with the help of comprehensive digital twins. This enables the company to reduce manufacturing process risks, validate the concept, and scale the processes—long before the first spadeful of earth is moved for the factory or the jets take off.

"Siemens gives us the confidence that we will not just take a step forward in revolutionizing aviation, but a big leap," said Tom O'Leary, CEO of JetZero. "Siemens' digital twin and industrial metaverse technologies will be crucial in helping us design, build, and operate the world's first fully digital aircraft. It will offer a better experience for passengers and airlines while reducing fuel consumption by 50 percent," O'Leary added.

Siemens makes industrial technology accessible to startups

A dedicated trade show booth focused on startups at CES underscores Siemens's commitment to supporting startups and companies of all sizes in utilizing its industrial metaverse technologies. The new "Siemens for Startups" program provides innovators of all sizes with access to the necessary knowledge and ecosystems, as well as technologies to turn their ideas into significant innovations. Siemens offers startups venture partnering and clienting services, as well as access to software and hardware of the open digital business platform Siemens Xcelerator at significantly reduced costs. Together with our partner AWS, we also offer startups AWS credits, business development resources, and access to the AWS Activate program for technical support and market launch.

Collaboration with NVIDIA brings photorealistic renderings in PLM

Together with NVIDIA, Siemens announced new extensions of its open digital business platform Siemens Xcelerator. This includes the Teamcenter Digital Reality Viewer powered by NVIDIA Omniverse, which enables extensive physics-based visualizations directly in the product lifecycle management system (PLM). This allows teams to collaborate in a secure digital twin environment using their 3D live data, reducing errors and data discrepancies while optimizing workflows and decision-making. "Our close collaboration with NVIDIA supports our customers on their path to digital transformation, opening up entirely new possibilities for virtualizing and visualizing products and factories. By combining the world-class expertise of both companies, we equip our customers with the necessary tools to make informed decisions, optimize their operations, and accelerate their digital transformation," explained Peter Körte.

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New immersive engineering toolset in collaboration with Sony

In collaboration with Sony Corporation, Siemens presents a new solution for immersive engineering. It combines Siemens' NX software for product development with an innovative head-mounted display from Sony to enable content creation for the industrial metaverse. The new Immersive Engineering toolset from Siemens is available for pre-order now and will be delivered starting in February. It brings the advantages of mixed reality to product development and manufacturing, enabling realistic mixed reality and 3D-oriented collaboration.

"In the age of digital twins, Siemens and Sony have joined forces to launch the NX Immersive Designer. Equipped with 4K OLED microdisplays, intuitive controls, an ergonomic design, and seamlessly integrated into Siemens' advanced software, we are confident that this innovative, immersive engineering solution will redefine the future of engineering," said Seiya Amatatsu, Incubation Center, XR Technology Development Division, Sony Corporation.

New design center software suite for product development

Together with Tony Hemmelgarn, President and CEO of Siemens Digital Industries Software, Peter Körte introduced Siemens' new Design Center software suite. It combines the design and engineering software portfolio, including Solid Edge and NX software, into a unified offering, enabling companies of all sizes to utilize the industry-leading Parasolid modeling kernel for collaborative design.

"Many companies offer their design software either only to small or very large firms. Designcenter, on the other hand, is unique because it is truly open and accessible to everyone. Companies of any size can scale their business with the same solution package, while their data format remains unchanged—and without any interruption," said Hemmelgarn.