Market overview
US car market: The calm before the storm?

From Tina Rumpelt | Translated by AI 4 min Reading Time

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The numbers are good, yet there is unease in the American auto industry. Who will steer the economy as US president from 2025? The future of e-mobility in the USA has long been a highly political story.

E-mobility is a political matter in the USA. What happens next after the elections?(Image: KI-generated/Firefly)
E-mobility is a political matter in the USA. What happens next after the elections?
(Image: KI-generated/Firefly)

The year 2023 went well: The US car market experienced an increase of 12 percent to 15.5 million sold cars and light trucks. The latter make up about 80 percent of the total market. The top five best sellers with a market share of around 17 percent are: Ford F-Series with 750,800 units, Chevrolet Silverado with 543,300, Ram Pick-up with 444,900, GMC Sierra with 295,700 and Toyota Tacoma with 234,800 units.