App Shows Ways to More Sustainability Using Paris Landmarks

Augmented Reality App Shows Ways to More Sustainability Using Paris Landmarks

2025-04-18 Source: Dassault Systèmes | Translated by AI 2 min Reading Time

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Dassault Systèmes' "Energy Experience" brings nine famous Parisian landmarks to life through augmented reality (AR), showcasing innovations that generate or use sustainable energy. The aim is to demonstrate how the connection of virtual and real worlds promotes sustainable innovations that can improve real life.

With an AR experience, Dassault Systèmes aims to showcase solutions for the future.(Image: Dassault Systèmes) — With an AR experience, Dassault Systèmes aims to showcase solutions for the future.
(Image: Dassault Systèmes)

Dassault Systèmes has introduced an immersive augmented reality experience with the "Energy Experience," reinterpreting famous Parisian landmarks using sustainable energy solutions. These solutions are based on virtual twins and demonstrate how innovative technologies can contribute to the energy transition.

Using famous landmarks, it is shown how innovative, nature-inspired solutions for energy efficiency, eco-friendly mobility, and sustainable food production can be concretely implemented. Landmarks like the Arc de Triomphe, the Place de la Concorde, and the Champs-Élysées receive a visionary new appearance in the virtual world.

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The "Energy Experience" uniquely connects the virtual and real world.(Image: Dassault Systèmes)

Using famous landmarks, it is shown how nature-inspired solutions for energy efficiency, eco-friendly mobility, and sustainable food production can be concretely implemented.(Image: Dassault Systèmes)

Landmarks like the Arc de Triomphe, the Place de la Concorde, and the Champs-Élysées receive a visionary new appearance in the virtual world.(Image: Dassault Systèmes)

Interested individuals can experience the "Energy Experience" in Paris until April 30th.(Image: Dassault Systèmes)

Street marketing activities and an interactive web app challenge invite participants to actively discover the "Energy Experience." They can explore the projects in a playful way and win prizes. On site, innovations such as vertical farming systems, decarbonized last-mile delivery vehicles, sustainable building materials, and electricity-generating hydro turbines are made tangible, showcasing their potential for the Generative Economy. Projects from CSADI, Eel Energy, Midipile, Net-Zero, Polytech Nancy, Strong By Form, and Urbanloop are among those that can be explored interactively in the app.

The 'Energy Experience' impressively shows how virtual twins support innovators in the field of clean energy in advancing human progress with solutions that benefit everyone. It is not just about an experience —it's about using virtual worlds for real life.

Victoire de Margerie, Vice President Corporate Equity, Marketing & Communications at Dassault Systèmes

"We rely on the transformative power of virtual worlds in tackling real challenges. Our goal is to make this technology accessible to everyone," explains Victoire de Margerie, Vice President of Corporate Equity, Marketing & Communications at Dassault Systèmes. "The 'Energy Experience' impressively demonstrates how virtual twins support innovators in the clean energy sector to advance human progress with solutions that benefit everyone. It's not just about an experience—it's about using virtual worlds for real life."

The Role of Virtual Twins

With the 3D-Experience platform and its applications, the 3D-Experience Lab, and the La Fondation Dassault Systèmes, Dassault Systèmes supports both the industry and innovators on the path to clean energy. Virtual twins enable the digital design, simulation, testing, and optimization of processes, products, and infrastructures before they are physically implemented. This significantly reduces environmental impacts on the planet.

Participate Until April 30th

Interested individuals can experience the "Energy Experience" in Paris until April 30. It focuses on the themes of energy and nature and is part of Dassault Systèmes' initiative "The Only Progress is Human." This initiative aims to raise awareness of societal and environmental challenges and promote the use of virtual worlds. It seeks to advance sustainable innovations in areas such as health, mobility, urban development, and resource protection.

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