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Renewable Energies Apple: The Colorful Apple Wants to Become Greener

From Susanne Braun | Translated by AI 2 min Reading Time

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Apple is investing in several solar and wind energy projects in Greece, Italy, Poland, Romania, and Latvia. The goal is to cover Apple customers' electricity consumption with green energy by 2030 and to provide regional economic stimuli.

Apple plans to source electricity from the 99 MW wind farm by Nala Renewables in Romania's Galați County. This is part of a long-term contract concluded by OX2, the current developer of the project.(Image: Apple)
Apple plans to source electricity from the 99 MW wind farm by Nala Renewables in Romania's Galați County. This is part of a long-term contract concluded by OX2, the current developer of the project.
(Image: Apple)

The tech company Apple is strengthening its commitment to renewable energy generation in Europe to, among other things, reduce the carbon footprint caused by customer use of Apple devices. To this end, the company is investing as part of the Apple2030 initiative, aiming to fully cover the electricity consumption of Apple device users with clean energy by 2030.

In Europe, Apple is investing in large-scale projects with a targeted capacity of 650 MW and the goal of feeding around 3,000 gigawatt-hours of renewable energy into the power grid by 2030. These include a power purchase agreement with the Greek 110 MW solar project Helleniq Energy and an investment in an Italian project that will bring a solar plant in Sicily online as early as October 2025.

In Poland, the company supported the construction of a 40-megawatt solar plant by developer Econergy, which is set to go online later this year. In Romania, Apple will source electricity from a 99-megawatt wind farm in Galați County, developed by OX2 on behalf of Nala Renewables. In Latvia, Apple has signed one of the country's first corporate power purchase agreements with European Energy to purchase energy from one of the largest solar parks in the country, with 110 megawatts. Additionally, in Spain, Apple facilitated the development of a 131-megawatt solar project by ib vogt in Segovia, which became operational earlier this year.

The company is specifically targeting projects in Europe that address parts of the power grid with high carbon intensity—through the construction or support of solar and wind facilities in countries like Poland, Romania, and Latvia. This demonstrates Apple's strategic awareness of making an impact where the benefit can be particularly significant. However, compared to major utilities or specialized energy infrastructure investors, who build hundreds or thousands of megawatts of capacity and invest billions, the company operates at a significantly smaller scale. (sb)

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